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Something like this for watch lists or something like that that produce a million additional links for each product, you could just add rel=”nofollow”, for example, then they won’t all be crawled. There's certainly a better way to get rid of these watch list links in a more dynamic way, that's what I'm saying now. But it was to have a (inaudible #00:04:11-1#) so that these URLs are not crawled. But that's no longer possible and will only be released when people actually no longer accept something like that.
And I also found it exciting, so for on-page SEO it also has an impact and not just for Special Data off-page. But off-page is of course the more exciting topic. Nora: Yes, I find it exciting that Google writes that they now want to use these new attributes to simply understand the web and the pages that link to each other even better. So “nofollow” says yes, don’t pay attention at all. It's like it doesn't exist for Google. It's a link, but don't take a closer look. Neither what is behind it nor what is in the anchor text. And now Google writes, well, with these new attributes “sponsored” and “ugc” link, they want to use them as hints.

So that they can better understand what the pages are about, even if you don't want to pass on any positive signals. Simply to ultimately determine even better search results. But what I find exciting is now the question, yes, I as a webmaster, what do I have to change on my site now? And do I have to somehow invest large development resources into it? Is this something I really need to prioritize? What do you two think about that? Julian: So they say, you actually have to/if you don't want to, you don't have to change anything, it's not a problem, you can carry on as before. I would like to go back to the text of this blog post.
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